VMS Carbon ("we") supplies activated carbon. This page explains what personal information the website collects, why, and what you can ask us to do with it. Questions: write to sales@vmscarbon.com or call +91 92741 73384.
What we collect
- Quote requests: your name, email or phone, company, country, the product and quantity, and your message.
- Live chat: the messages you write and, if you give them, your name and email. Chat runs on Tawk.to; when it is switched on, Tawk.to also records your approximate location, browser and the pages you visited.
- Updates: your email address, and your name and company if you give them, once you confirm your subscription.
- Emails you send us: the sender, subject and text, so we can reply on the right enquiry.
Why we use it
Only to answer your enquiry, prepare quotes, deliver orders and, if you subscribed, send occasional price, stock and product updates. We do not sell personal information or use it for advertising profiles.
Who helps us
- Google Firebase stores enquiries, chats and subscriber records.
- Resend sends our emails and tells us whether they were delivered, opened or clicked.
- Tawk.to runs the live chat when it is switched on.
- Cloudinary stores the pictures on the site.
- Hostinger hosts the website.
Each processes the data only to provide its service to us.
Visits and cookies
- Visit counting, no cookie: we count page views, which pages are read, where visitors came from (the referring site or campaign), their country, and device type. To count unique visitors we mix the IP address and browser with a random value that changes every day and is never kept; the IP address itself is not stored.
- Visit log: for each page view we keep the time, the page, where the visitor came from, their country and device type, for 90 days, under the same daily code (or the cookie id below, if you allowed it). The team uses it to see which pages and products interest visitors.
- With your permission (Analytics): a first-party cookie (vms_vid, one year) recognises returning visitors. If enabled, Google Analytics also runs, with IP anonymisation and advertising features off.
- With your permission (Live chat): the Tawk.to chat widget and its cookies. Without it, our own chat works with no cookies.
- Always: a cookie that remembers your choices (vms_consent, one year). Change them any time with Cookie settings at the bottom of every page. Staff signing in to the dashboard get a security cookie on the dashboard’s own address only.
How long we keep it
Enquiries and chats for as long as needed for the business relationship and for tax and legal records. Subscriber records until you unsubscribe; after that we keep only your address on a do-not-email list.
Your choices and rights
- Unsubscribe from updates at any time with the link in every email.
- Ask us for a copy of your information, to correct it, or to delete it: email sales@vmscarbon.com.
- Visitors in the EU and EEA are asked for consent before chatting and have the rights given by the GDPR, including complaint to their data protection authority. Visitors in India have the rights given by the Digital Personal Data Protection Act, 2023.
Changes
We will update this page if our practices change. Last updated: October 2026.

